Majalisnoor marketing video

Within my roles in the Majalisnoor project, I was asked to create a marketing video for the program for Facebook and YouTube advertising

My approach included the following steps:

• Conducting and recording zoom meetings with the top 10 students

• Cutting the most powerful clips from the student recordings

• Writing a compelling marketing script

• Recording myself narrating the script

• Creating the final video with Adobe Premiere Pro using mixing my video with the student clips

• Promoting the video using Facebook and Youtube Ads

The ads generated millions of views, hundreds of thousands of interactions, thousands of website registrations and hundreds of paid subscriptions